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The Information Commissioner’s Office (ICO), the Data Protection authority, published a draft guidance document  on consent. The draft document offers brief guidance on how the requirement of consent by minors in the General Data Prot...

The Royal College of Paediatrics and Child Health (RCPCH) released its first State of the Child Health report in which it calls on the UK government to introduce a ban on the advertising of foods high in saturated fat, sugar and salt (HFSS) in all br...

A report of the Growing Up Digital Taskforce of the British Children’s Commissioner was recently published, revealing that children routinely sign over their digital rights unknowingly. The report examined the terms and conditions of Instagram...

On 25 December, a group of 40 senior figures co-signed a letter calling on the government to address the increasingly “toxic” nature of childhood, notably through the introduction of national guidelines for screen-based technologies for c...

A new academic research published by the German independent research institute IZA finds that children aged 10 to 15 who spend more time on social networks are less satisfied with all aspects of their lives, except for their friendships. Girls s...

Rebecca Evans, Welsh Labour minister for social services and public health, sent a letter to UK Health Secretary Jeremy Hunt urging him to support a ban on ‘unhealthy’ food marketing to children across all media. The letter follows the C...

The Food Foundation published the first Food Environment Policy Index (Food EPI) which identifies stricter rules for unhealthy food and drink advertising to children as the top priority action for the government. Advertising of unhealthy food and dri...

A new survey commissioned by building society Nationwide revealed that children spend on average 2 hours a day being on their phone, with 12% of children spending more than 4 hours a day using their devices. The poll, which questioned 2000 parents, a...

A report by Credos, the UK advertising association (AA)’s think tank, found that 53% of boys aged 12 to 18 feel pressure to look good from advertising, compared to 17% of boys aged 8 to 11. The findings of the report, published alongside indus...

A recent survey commissioned by the University of Birmingham found that more than half of parents in the UK think popular social media sites hamper their children’s moral development. For their UK-wide poll, researchers questioned 1,...

A new study from Cancer Research UK finds that TV adverts for sweets, crisps and fast food have a real influence on children’s perceptions, eating habits and food choices. The study concludes that exposure to such adverts must be addressed in o...

London Major Sadiq Khan will implement his plan to ban adverts promoting negative body images across the Transport for London (TfL) network from next month. In addition, he requested the TfL to set up its own advertising steering group. The mayor&rs...

The Obesity Health Alliance, a coalition of over 30 leading health charities, campaign groups and Royal Medical Colleges, has urged the government to introduce mandatory reformulation targets and a watershed ban on food marketing to children in its c...

According to a survey carried out by charity Zero Tolerance, most parents believe that toy and game advertising encourage stereotyped roles for girls and boys and that the design and placement of commercial messages are influential. For its report e...

The Advertising Standards Authority (ASA) is launching a project on gender stereotypes which will explore how adverts present women with an idealised or unrealistic body image, the reinforcement of stereotyped views of gender roles, and the use ...

A survey carried out by Comres for BBC's children's news programme 'Newsround' found that 78% of 10-12 year olds in the UK have at least one social media account, although many networks require users to be 13 or older to join. The poll was initiatie...

According to a YouGov poll published today by Cancer Research UK, 74% of adults support a ban on ‘junk food’ advertising before 9pm, compared to 55% backing a tax on drinks with added sugar. The poll carried out online on 25 an...

Last week, researchers from the NGO “Food Foundation” released a first report in which they call for a watershed ban on TV advertising for food high in fat, sugar and salt (‘HFSS’) before 9pm, as well as restrictions on n...

An academic study published last week in the American Journal of Clinical Nutrition found that acute exposure to unhealthy food advertising both on TV and online significantly increases children’s food consumption. Based on those findings,...

A joint study by Cancer Research UK and the UK Health Forum calls for a ban on TV advertising for foods high in fat, sugar and salt ('HFSS') between 6am and 9pm, as well as to restrict the placement and content of online marketing communications of s...

A report examining gender stereotypes in toy advertising aimed at children was published on 17 December by the campaign group “Let Toys Be Toys”. It concludes that a majority of ads show boys and girls playing separately in very stereotyp...

According to a report entitled The TV Water Shortage, 64% of beverages shown in popular UK children’s TV programmes are soft drinks, juices and squash while plain water hardly ever appears in those programmes. The study commissioned by the Nat...

In a report released on 30 November, the eleven members of the House of Commons’ cross-party Health Select Committee urge the British government to take a series of actions against childhood obesity including through tougher controls on “...

Welsh Health Minister Mark Drakeford has called for a watershed ban on the advertising of foods high in fat, sugar and salt (HFSS) on television before 9pm. Similar appeals were made by the Scottish Public Health Minister Maureen Watt earlier this mo...

In its annual report entitled “Children and Parents: Media and Attitudes”, the independent regulator and competition authority for the UK communications industries (Ofcom), examined children’s use of different media and communicatio...

Scottish Public Health Minister, Maureen Watt, renewed calls for a 9pm watershed ban on the advertising of foods high in fat, sugar and salt (HFSS) on TV (see AEF Alert 09/03/2015). The appeal follows a new Ipsos-Mori report, which revealed the exten...

On 22 October, Public Health England (PHE), an autonomous executive agency of the Department of Health, released a series of recommendations to cut sugar consumption among the population. One of the most efficient measures identified by PHE is to red...

On 20 October, during an inquiry with the UK Parliament’s Health Committee, Dr Alison Tedstone, Director of Diet and Obesity of Public Health England (PHE), part of the Department of Health, said that a study scheduled to be published shortly w...

On 7 October, the British Heart Foundation reiterated its call for a 9pm watershed ban on ‘unhealthy’ food advertising as it released the results of a new parents’ survey on food marketing to children. A poll of 1000 parents shows ...

Appearing at a fringe event at the Conservative Party conference in Manchester on 4 October, Health Secretary Jeremy Hunt said the Government could be "a little bit more draconian" when dealing with childhood obesity. Mr Hunt was asked how the Gover...

The Committee of Advertising Practice (CAP) is consulting stakeholders on the need to strengthen the rules governing non-broadcast advertising to children. The current rules require that food and soft drink product marketing communications must not ...

British celebrity chef Jamie Oliver called for prime-time programmes to be subject to the same regulations as children’s channels, where adverts for food high in salt, sugar and fat (HSSF) are banned. According to the TV star “the regulat...

On 26 August, the Advertising Standards Authority released a ruling in which it states that the Moshi Monsters and Bin Weevils advergames breached the Code of non-broadcast advertising (CAP code) by presenting children with “direct exhorta...

The Committee of Advertising Practice (CAP) has released new guidance for popular video bloggers (vloggers) promoting or advertising products or brands following complaints that their relationships with brands were not clearly displayed. CAP’s...

On 6 August, the independent regulator and competition authority for the UK communications industries (Ofcom) published its annual Communications Market Report. The report reveals that 40% of 12 -15 year-olds and 41% of 16-24 year-olds said they...

Public Health England (PHE) - part of the Department of Health – announced that restricting the marketing of high-sugar products should be one of the measures designed to meet new targets on daily sugar consumption. PHE is currently completing ...

In a report published today, the British Medical Association urges the government to introduce binding restrictions on the promotion of ‘unhealthy’ food and beverage products – defined as any food or drink items classified as &lsquo...

Last week, UK broadcast authority Ofcom released the first wave of its “Children's Media Lives” study which looked at the media activities of 18 children aged 8 to 15 in autumn 2014.  The study found that while children were able to...

British celebrity chef Jamie Oliver thinks that the UK should be a 'nanny state' when it comes to keeping children healthy and is advocating restrictions on ‘junk’ food marketing to children as well as a 20% additional tax on sugary ...

Speaking at a marketing conference last week, Darran Garnham, chief commercial officer of Mind Candy, – the British company behind the popular online game Moshi Monsters - said that popular websites targeting children such as YouTube for Kids s...

Birmingham City University lecturer Mel Wakeman is campaigning to remove “junk food” products from supermarket checkouts as such marketing practice promotes “pester power”.  “When it comes to the power of pestering...

On 15 April, Dr Sally Norton, founder of Vavista and leading UK weight-loss consultant, came out in support of the British Heart Foundation's (BHF) initiative to ban TV advertising of unhealthy food products before 9pm. “Reducing TV advertising...

An investigation by The Independent has revealed that adverts played before online videos uploaded by certain “vloggers” (video bloggers) popular among children and young adolescents breach advertising codes. General advertisi...

On 26 March, the British Heart Foundation (BHF) released the results of a poll of 2000 parents in the UK which found that 69% feel the government should introduce stricter regulations to better control how “junk food” is advertised to chi...

In a report on the “Impact of physical activity and diet on health” released today, the eleven Members of Parliament of the Health Committee call on the next Government to take steps to stop the marketing of unhealthy food and sugary drin...

According to news reports, the Advertising Standards Authority (ASA) is looking at clamping down on brands using video bloggers (“vloggers”) “to hide the fact that their content is an ad”. The Head of British charity “M...

In a new report entitled: “A Recipe for Inequality”, British left-wing think-tank ‘The Fabian Society’ highlights that “unhealthy” food advertising affects the incidence rate of obesity among children in low-income...

Scottish Public Health Minister Maureen Watt and the British Medical Association (BMA) in Scotland have called for a watershed ban on “junk” food and alcohol advertising before 9pm. Mrs Watt wrote to UK government ministers arguing that ...

A survey of 2118 adults in the UK carried out by polling consultancy ComRes found that 64% of people want a ban on TV adverts for foods high in fat, sugar and salt before 9pm. The survey, commissioned by the Royal College of Paediatrics and Child He...

Campaigners including the Children's Food Campaign (CFC) and the British Heart Foundation (BHF) have criticised the Committee for Advertising Practice (CAP)’s literature review on digital food marketing to children which concludes that current ...

On 10 February 2015, ResearchBods published results of a survey commissioned to coincide with the Safer Internet Day. The study, which looked into children’s digital communication platforms, revealed that 26% of respondents used at least 6 soci...

On 5 February, the Committee for Advertising Practice (CAP), the co-regulatory body in charge of writing and maintaining the UK Advertising Codes, released a literature review on food marketing to children online as well as its response to the findin...

According to a new survey of 2,188 UK parents of children aged 4 to 16 commissioned by the British Heart Foundation (BHF), 70% of parents have been pestered by their children to buy “junk food” they have seen advertised on TV. 43% also sa...

On 9 January, children’s charity NSPCC released a new campaign on children’s online safety. “Share Aware” is backed by a review of 511 parents of 48 social networking sites (SNS) and apps used by young people, which found that...

According to trade press reports, the Labour party is planning to impose a 9pm watershed ban on the advertising of foods high in fat, sugar and salt if it wins the general election on 7 May 2015. The restrictions are expected to be one of the main pl...

On 3 December, the UK Advertising Standards Authority (ASA) decided that the Littlest Pet Shop app from the toy company Hasbro, developed, marketed and distributed by Gameloft, did not target children with ‘direct exhortation mechanisms to buy ...

On  the 25th Anniversary of the United Nation’s Convention on the Rights of the Child members of the House of Lords discussed the impact of the convention on children’s and young people’s online and digital interactions. The di...

A survey for non-for-profit organisation Internet Matters found that children aged two to 16 years old were losing touch with “vital” life skills due to digital device overuse. 32% of parents blamed advertisers and marketers for encourag...

A report entitled: “Careless eating costs lives” published by the think-tank 2020health on 12 October calls on the British government to extend the ban on “unhealthy foods” advertising aimed at children to daytime television, ...

In its annual report released on 9 October entitled: “Children and Parents: Media Use and Attitudes Report”, OFCOM examined children’s use of different media and communications, and the role parents play in overseeing them. Interes...

On 7 August 2014, the UK phone regulator PhonepayPlus fined a French company Acetelecom £60,000. The watchdog stated that, by offering a premium-rate “voice changer” phone service on children’s apps, the company breached the c...

The Independent regulator and competition authority for the UK communications industries (Ofcom) published the 11th Communications Market Report, revealing that children born at the turn of the millennium are the most technology-savvy group in the Un...

In a new study exploring how children use digital devices and the roles they play in their lives (“Me, My Selfie & I”), TV channel Nickelodeon reveals that 24% of UK children are so-called 'social sharers'. For this research, Nickelo...

Speaking at the Sugar Reduction Summit in London on 9 July, Labour Shadow Minister for Public Health Luciana Berger MP said that if elected at the next general elections on 7 May 2015, her party “will work to protect children from health risks&...

Food and beverage advertising is restricted in the UK for children under 16, but a study published in the Archives of Disease in Childhood found that the content of TV programming prominently feature representations of “unhealthy” food. T...

The Broadcast Committee of Advertising Practice, the body responsible for writing the rules governing broadcast advertising, is consulting on a proposal to amend rule 5.9 of the UK Code of Broadcast Advertising (BCAP Code) which prohibits advertisers...

In a new report entitled: “Sugar reduction: Responding to the challenge”, Public Health England (PHE), an agency established by the Department of Health in 2013 to improve the nation’s health, announced it will scrutinise the way fo...

In a new report entitled: “Advergames: it’s not child play”, academics from the University of Bath are calling for tighter rules on online food marketing to children and a labelling system for advergames, following an investigation ...

A survey by Dr Emma Boyland of Liverpool University found that television adverts for McDonald's healthier Happy Meal deals fail to encourage children to choose food that is better for them and instead promote a general preference for fast food. Hal...

On 22 May, Tesco announced that it will become the first British retailer to remove sweets and chocolates from checkouts across the full range of its stores by the end of December 2014. This decision follows research which found that 65% of shoppers...

The toy industry is one of the largest sectors to rely on gender specific packaging, according to research from event organizer EasyFairs. A survey of 500 marketing and packaging professionals found that 49% of those polled believed the industry reli...

The Local Government Association (LGA), which represents nearly 400 councils in England and Wales, is calling for “pop-up health warnings” to accompany the “advergames”, which it says are addictive and entice young children or...

On 21 March, the British Heart Foundation (BHF) launched a new campaign calling on the UK Government to “close down loopholes that allow adverts for unhealthy food and drinks on TV before 9pm.” The campaign is backed by new research from ...

On 25 February, the Committee for Advertising Practice (CAP) – the co-regulatory body in charge of writing and maintaining the UK Advertising Codes – and the advertising Standards Authority (ASA) – the self-regulatory organisation o...

On 30 January, the Office of Fair Trading (OFT) released eight final principles to ensure that apps do not breach consumer protection law. As of 1 April, app developers and publishers must make sure their games comply with the law, particularly ...

In an academic study entitled: “The proportion of unhealthy foodstuffs children are exposed to at the checkout of convenience supermarkets”, researchers from the University of Sheffield found that 89% of the products available at the chec...

Energy drinks such as Red Bull and Lucozade cause major behavioural problems in children and should be banned from schools and possibly from sale to youngsters, recommended co-founder of the UK food company Leon John Vincent, who ...

The United Kingdom Association for the Study of Obesity (ASO) announced this week that insufficient action is being taken to prevent or treat obesity, and that current regulations fail to protect children from being exposed to the marketing of foods ...

In January, the German global discount supermarket chain Lidl became the first supermarket in the UK to introduce a ban on sweets and chocolate bars at the checkouts of all of its 600 UK stores following a survey among consumers revealing that 66% of...

Payday lenders should be banned from advertising during children's TV programmes and on children’s TV channels, MPs of the innovation and skills committee have said in a report released on 17 December. A recent report by broadcast regulator Of...

On 3 December, a group of 7 Labour MPs endorsed an Early Day Motion introduced by Labour backbencher Katy Clark calling on toy retailers to take action to end unnecessary gender-specific marketing. The Motion doesn’t call for a ban but signato...

In light of children’s growing use of tablet computers, the Government reached an agreement with the four biggest internet service providers (ISPs) – TalkTalk, Virgin, Sky and BT – to introduce network level filters that would cover...

Research commissioned by Vouchercodes.co.uk with 1000 parents of children aged 2-15 reveals that 'pester power' costs parents £460 a year, with 40% of children pestering their parents for sweets, snacks and ‘junk food’. The researc...

Ofcom annual survey on media attitudes found that the number of children who own a smartphone has remained stable (18% of 8-11s and 62% of 12-15s), while tablet ownership has grown four-fold among 8-11s (from 4%) and has tripled among 5-15s (42%...

The rapidly growing online and app-based games industry should not be pressuring children to make in-game purchases, according to draft principles published for consultation on 26 September by the OFT. The eight draft principles state that consumers...

A campaign called Junk Free Checkouts was launched on 16 September to force supermarkets to stop selling sweets near the tills. The initiative, announced by the British Dietetic Association and the Children’s Food Campaign, comes as a nationwid...

A motion put forward last week (see AEf Alert) calling for all advertising targeted at children of primary school age or under to be banned has been passed at the Green Party at the Green Party’s Conference.  Under the Green Party’s...

The Green Party will debate a motion at a conference calling for a full ban on all advertising to children of primary school age and younger. The proposal comes from two members of the party and candidates for the 2014 European elections, Jonathan K...

Retail giant Toys R Us has pledged to stop marketing its products exclusively for boys and girls amid concerns about sexual stereotyping. The toy firm has vowed to drop all ‘explicit references’ to gender from its adverts and look at the...

A poll by Mobile Phone Checker - a mobile phone price comparison website - of 1,221 parents of children aged 15 and under has found that the average age to own a mobile phone is ‘7.5 years old’, six years younger than a decade ago. Other...

A new ASA survey commissioned suggests that the majority of young people are registering on sites using false ages. The original aim of the research was to understand better what ads children see when they use social media. It shows that advertisers...

Premium-rate telephone watchdog PhonepayPlus has fined an Australian company £250k for a 'misleading' app promising to boost smartphone battery life, which was advertised within other developers' children's apps. The mobile app company, Comman...

On 11 July, during a summit on child internet safety in London sponsored by Disney’s Club Penguin and AVG Technologies, Mothers’ Union chief executive Reg Bailey crticised the ‘complicity of parents’ who allow their children t...

Research by British mobile phone insurance website mobileinsurance.co.uk has revealed that 58% of parents of children under 11 years old who own a mobile phone do not monitor their children’s phone activity, with above a quarter justifying the ...

In a speech to the Women in Advertising and Communications group in London on 27 June, Ed Miliband warned of a “crisis of representation” of women in the British culture and called on advertisers to do more to break down stereotypes, espe...

On 24 May, the British government announced in a press release that soon-to-be published research investigating the impact of the Bailey Review on parents and children (see AEf Alert 06/06/2011) will recognise industry’ self-regulatory efforts ...

On 13 May, MP Jon Cruddas, who is leading the Labour Party’s ongoing policy review in view of the next elections, said that his party would consider banning advertising to children under 12 years old, similar to that in Sweden. The announcemen...

A new report entitled “Marketing to Children” was recently released by market research agency YouGov SixthSense. The report takes a detailed look at children under the age of 17 and explores both parents’ and children’s attitu...

On 29 April, the Children’s Food Campaign (CFC) launched a new campaign calling on ministers to introduce statutory regulation restricting food and beverage advertising to children online. The organisation claims that ‘loopholes’ al...

On 12 April, UK’s consumer and competition authority, the Office of Fair Trading (OFT), launched an investigation into whether children are being unfairly pressured or encouraged to pay for additional content in 'free' web and app-based games, ...

A letter signed by over 50 childcare experts (academics, authors, MPs and charity leaders) and published in the Daily Telegraph on 11 April calls for an outright ban on advertising aimed at children under 11 years old on TV, magazines and websites or...

Survey results released on 22 March by UNICEF and market research company Ipsos MORI, a year from the launch of the Children's Rights and Business Principles, revealed that 67% of UK businesses interviewed think that responsibilities to children will...

A study by the University of Liverpool published in the Journal of Pediatrics found that celebrity endorsement of a food product encourages children to eat more of the endorsed product. It also found that children were prompted to eat more of the pro...

Apple has agreed to compensate the parents of a five-year-old child in the UK who spent £1,700 in less than 15 minutes by making in-app purchases in a free iPad game. The child had bought dozens of in-game ‘weapons’ and ‘...

On 18 February, the Academy of Medical Royal Colleges released 10 recommendations for tackling obesity, including a ban on advertising of foods high in saturated fats, sugar and salt before 9pm on television and on internet ‘on-demand’ se...

On 22 January, speaking at the Oxford Media Convention, Simon Milner, Facebook director of policy for UK and Ireland, admitted that there is almost nothing Facebook  can do to stop children under 13 years old setting up profiles. He said that i...

In a keynote speech to be given to the “Fabian Women Society” on 22 January, Diane Abbott MP, Shadow Minister for Public Health, will condemn the hypersexualisalised culture children are brought up in due to "the looming sexualised advert...

Claire Perry, a Conservative MP serving as David Cameron’s adviser on childhood, has called for privacy legislation to be revised in order to allow parents to monitor their children’s internet and mobile communications. Appointed last mo...

At the end of December 2012, the UK’s Committee of Advertising Practice (CAP) released a review of the use of children under 16 as brand ambassadors and in peer-to-peer marketing, which concludes that banning such techniques would not be propor...

“Advergames: It's No Child's Play”, a review of research released on 10 December by the Family and Parenting Institute, a British charity organisation, slams advertisers for using legal loopholes to target under 16s. It calls on the gover...

A report released by British consumer campaigning charity Which? in December 2012 calls on the Government to develop restrictions to address current gaps in policies for food marketing to children up to 16 and to ensure all companies commit to them. ...

A study analysing the effect of the UK restrictions on TV advertising to children for foods high in fat, salt or sugar (HFSS) published in the Lancet medical journal in November finds no change in children’s exposure to HFSS advertising. In 20...

On 5 November, Christian charity Mothers' Union released the results of a survey into Christmas pressure on parents, revealing that 82% think the media exerts too much pressure to give ‘the perfect Christmas’. The results of the poll wer...

A report by British Broadcasting Authority Ofcom released on 23 October entitled “Children and Parents, Media Use and Attitudes Report” reveals the increasing role of the internet in children’s lives. For the first time, 12-15 year...

On 17 October, speaking at an Advertising Association event entitled 'Marketing to Children: What next?', Minister for Children and Families Edward Timpson commended the work the ASA has undertaken in response to public concerns about the sexual...

Doctors and government health officials should set limits on the amount of time children spend watching screens – and under-threes should be kept away from the television altogether, according to a study published on 8 October in the Archives o...

On 26 September, John Carr, a board member of the UK Council for Child internet Safety, a voluntary organisation chaired by Ministers from the Department for Education and the Home Office as well as policy-makers, industry, NGOs and academia in ...

On 20 September, the British Association of Aesthetic Plastic Surgeons (BAAPS) called for an outright ban on cosmetic advertising to under 18s during their Annual Scientific Meeting. A series of 12 recommendations was submitted to the Committee of A...

On 4 September, the President of the Royal College of Paediatrics and Child Health, Dr Hilary Cass, called on regulators to introduce a 9pm watershed ban on “junk food” advertising. Dr Cass told British media that existing regulations ar...

A coalition of doctors, dentists, children's charities and consumer groups has urged the organisers of the Glasgow 2014 Commonwealth Games to ban sponsorship and advertising from fast-food and sugary drinks companies. The Children's Food Campaign, b...

Research published in the Journal Appetite insists that current policies addressing food marketing to children fail to take into account the interactive nature of digital marketing. The author, Georgina Cairns of the University of Stirling,...

An open letter published by health professionals, headteachers and celebrity chef Jamie Oliver in the Times edition of 25 July calls on athletes to stop promoting “junk food” to British children. The signatories argue that such sponsorshi...

In May 2012, the Journal Appetite published an article online which claims that food promotions have a direct effect on children’s nutrition knowledge, preferences, purchase behaviour, consumption patterns and diet-related health, and calls for...

On 6 June, the organisation for professional marketers “Chartered Institute for Marketing” (CIM) called on the industry to stop bombarding children with sexualised and commercial messages after its survey of 1000 parents found that 44% wo...

An 80-page report of the All Party Parliamentary Group on Body Image* was released on 30 May. Prepared with the support of Central YMCA, it highlights increasing body image dissatisfaction among children of primary school age. Media, advertising and ...

The British Committee for Advertising Practices (CAP), the body responsible for writing the rules governing online advertising, has reminded companies that develop advergames that these fall under the CAP Code. Advergames are electronic games that a...

On 15 April, the Academy of Medical Royal Colleges, the body that represents every doctor in the UK, launched a three-month evidence-gathering inquiry to look for research and strategies which could prevent or reduce obesity. The campaign will seek ...

An inquiry ordered by the Prime Minister into last summer's UK riots demands action against aggressive advertising aimed at young people, citing evidence that rampant materialism was an underlying cause of last year's lawlessness. The panel calls for...

On 17 March, Scottish Government Public Health Minister Michael Matheson called for a TV  advertising watershed for foods high in fat, sugar and salt (HFSS foods), and wrote to UK Health Secretary Andrew Lansley asking him if he would suppo...

On 15 February, Consumer association Which? denounced the British Government’s Responsibility deal and calls on companies to stop actively and aggressively promoting food high in fat, sugar and salt (HFSS products) to children. On the first an...

On 5 March, Labour Shadow Minister for public health Diane Abbott called for a “junk food” advertising ban on television, internet, on mobile phones, packaging and in‐store. During a speech she gave at the British Institute for Public ...

A poll of 1,015 UK parents released on 7 March found that 65% of parents would be in favour of a ban on TV advertising for products that are high in fat, sugar or salt (HFSS) before 9pm, regardless of whether the programming is intended for children ...

A study released on 15 February in the online Journal PLoS ONE entitled: “Effect of Restrictions on Television Food Advertising to Children on Exposure to Advertisements for ‘Less Healthy’ Foods: Repeat Cross-Sectional Study”,...

On 9 February, non-profit organisation the Children’s Food Campaign (CFC) announced in a press release that it was filing 54 separate complaints to the Advertising Standards Authority (ASA), the British advertising watchdog, against food compan...

On 8 February, the Parent Port website announced in a press release that a survey of 1,800 parents revealed that 16% had bought their children a device or gadget – such as a games console or MP3 player – which they themselves did not full...

On 2 February, PhonepayPlus, the UK regulator for phone-paid services*, fined company Captive Interactive Systems Limited £20,000 after determining that it was in “serious” breach of its Code of Practice around the promotion of prem...

According to a letter drafted by Minister of State for Children and Families Sarah Teather and seen by the Daily Telegraph, the British Government would like the industry to introduce a complete ban on outdoor sexualised advertising as well as a ban ...

On 18 December, the British Heart Foundation (BHF) and the Children’s Food Campaign released a report entitled “The 21st century gingerbread house” calling on the UK Government to introduce consistent advertising regulations across ...

In a new report published on 3 November looking at the UK social network market size, research firm Mintel found that half of all children aged 7-12 visit social networking websites and that nearly 1 million of children go on Facebook ‘every da...

Younger children still watch a lot of television, but mobile devices and the internet have taken over TV as adolescents’ favourite media, according to two reports published on 25 October in the US (by nonprofit organisation Common Sense Media) ...

A report published on 24 November by the independent charity Public Interest Research Centre and WWF-UK entitled “Think Of Me As Evil?” looks at the impact of advertising on society. It recommends a ban on advertising to children, despite...

On 10 October, the UK Advertising Association (AA) – the tripartite organisation representing advertisers, advertising agencies and the media – released a pledge signed by 17 companies* committing not to employ children aged under 16 to a...

On 29 September, the organisation for professional marketers “Chartered Institute for Marketing” (CIM) published a research paper entitled “Leave those kids alone?” designed to serve as a practice guide for industry self-regul...

In the October issue of the International Journal of Pediatric Obesity, Emma Boyland and colleagues from Liverpool University found that despite the OFCOM rules banning “HFSS” food advertising during children’s programmes, children ...

On 23 September, a group of 228 experts including teachers, academics, authors and charity leaders addressed a letter to the Daily Telegraph calling for a halt to " the erosion of childhood". Insisting that a “top-down, political approach&rdqu...

On 13 September, the British media published a leaked document drafted by a government official proposing, among other things, to:  “work towards a proper ban on advertising to children using the example of other countries that have done t...

On 14 September, UNICEF UK called on the UK Government to follow Sweden's example and ban advertisements being shown before, during or after programmes aimed at under-12s. This request comes following the release of a UNICEF UK report entitled: &ldq...

NGO Children's Food Campaign (CFC) claims in a report published on 7 September that the Government's Public Health Responsibility Deal launched in March 2011 is ineffective and largely ignored by many big food companies. The report, entitled The Irr...

In a report entitled “Soft Drink, Hard Sell”, published on 29 August, the Children’s Food Campaign surveyed marketing campaigns of selected soft drinks and compared the products’ content with their marketing claims/packaging. ...

An article posted online by the International Journal of Pediatric Obesity analysed food advertising on television channels popular with children throughout 2008 and found that despite regulation by the Office of Communication (OFCOM), the British me...

In a report on “Bevahiour Change” published on 19 July, the UK House of Lords’ Science and Technology Select Committee has criticized the government’s approach to food marketing to children and its reliance on voluntary agreem...

The UK National Heart Forum (NHF)* published a report analysing the regulatory and voluntary environment of food and drink marketing to children in order to identify current gaps and opportunities for action. The report found that current codes and ...

A study published in the journal Pediatrics finds that children aged six to 13 who were shown commercials for high fat and high carbohydrate foods were more likely to pick meals high in sugar and fat immediately thereafter. The team of researchers, ...

On 6 June, the independent Review on the Commercialisation and Sexualisation of Childhood entitled “Letting children be children”, authored by Reg Bailey, Chief Executive of Christian charity Mothers' Union, was published. The review was...

On 9 May, the Advertising Association’s (AA), the UK’s trade association representing advertisers, agencies and the commercial media, published its contribution to an independent review of “the commercialisation and sexualisation of...

On 11 April, the UK Department of Education published the results of a survey revealing that direct advertising through mobile phones was the marketing tool that the highest proportion of parents — 35% — believed was wrong. This was follo...

On the occasion of Safer Internet Day (8 February 2011), the UK Council for Child Internet Safety launched guidelines for moderating ‘interactive online services’ for children, including social networks, forums, online games, chat and ins...

On 7 February 2011, Reg Bailey, Chief Executive of the UK Mother’s Union, launched a public consultation in the context of the independent review into the commercialisation and sexualisation of children, which he has been tasked with carrying o...