Document Details
| Publication Title | Literaturrecherche Kinder und Werbewirkung |
| Author First Name | Reinhold |
| Author Last Name | Bergler |
| Origin/Publisher | |
| Country Specific | Germany |
| Issue | |
| Source of Publication | Academic Source |
 | |
| Abstract or Full Text | Abstract |
| Link to Web Site | |
| File Reference | ARBL0095 |
| Document Language | German |
| Industry Sector | |
| Date Published | Year: 2000 Month: 7 Day: |
| Editorial | |
| Abstract | Literature research on the issue children and advertising by Professor Dr. Reinhold Bergler, Institute for psychology, University of Bonn. Prof. Dr. Bergler is member of AEF's Academic Advisory Board |
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