Dr. Emma Banister

 

Profile

Dr. Banister is a lecturer in marketing at Lancaster University, Lancaster UK. Her research interests focus on consumer behaviour and in particular the role that products and brands play in consumers’ identity formation. Current research focuses on new mothers, young people and alcohol consumption and other projects related to symbolic consumption. She has carried out research on the socialisation of young consumers; the formation of tastes and distastes and is interested in methodological approaches to research with children and young people.

e.banister@lancaster.ac.uk

Relevant Publications

Banister E N, Booth G J, 2004, 'Tastes, Distastes and Disgusts: Young
Consumers Positive and Negative Experiences of Food', Advances in Consumer Research, vol XXX1.

Banister E N, Booth G J, 2003, 'Consumer socialisation and the formation of children's likes and dislikes', in Special Session European Advances in Consumer Research 'Learning to Consume: Research Amongst Child Consumers'

Banister E N, Booth G J, forthcoming, 'Capturing Childhood Experiences: Exploring Innovative Methodologies for Child-Centric Consumer Research', Qualitative Market Research: An International Journal

For further information please email info@aeforum.org.