AEF Academic Network (AAN)
The AEF Academic Network is a global network of experts on the areas of children and advertising, industry self-regulation and childhood obesity. It was established in 2004 to support AEF objective of facilitating an informed debate on the issue of advertising to children. It represents the first structured organisation of its type, on these subjects, in the world.
The AAN is a development of the AEF Academic Advisory Board (AAB) that was established in April 2000, and consisted of four members representing different areas of academic and scientific expertise in Europe.
The AAB has published three analyses of studies relating to advertising and children. All opinions are listed below:
• AAB Opinion on Gunilla Jarlbro's report on Children and Television Advertising: the players, the arguments and the research, 1994-2000.
• AAB Opinion on the Sustain study TV Dinners: What's being served up by the advertisers?
• AAB Opinion on the AEF study of Parental Perceptions of the Influences in Their Children's Lives.
The AEF Academic Network supports the AEF in facilitating the sharing of knowledge on the issues covered by AEF, offering an open and free access to academic research and contributing to an informed debate on advertising to children and related issues. The AAN provides the AEF database with expert resources on academic work and publications in different languages and in different disciplines globally. Finally the Network advices the AEF in identifying trends in the academic debate and gaps in the current literature.
AAN Members
For details on AAN Members, go to AAN Members.
Terms of Reference
This document sets out the terms of reference for the AEF Academic Network, i.e. it defines the principle terms used, spells out the objectives of the network and lists the scope of its contribution.
Principles of Research
The AAB has laid down a set of Key Principles it uses when assessing the rigour and scientific validity of academic research.
AAN Quarterly